Have you seen those funny commercials with Alec Baldwin? You know, where he is gleefully people watching and explaining that celebrities are secretly aliens who want to take over the world via Hulu? No? Here, watch it now then:

So, why would a company actually trade mark the phrase, “An evil plot to destroy the world” ? Because this company gets it.

Hulu is a creation of the big networks (started with NBC and Fox) and more and more content is coming on there. Alf? No problem! Newest Family Guy? There the next day. Heck, the presidential inauguration is on there. All streamed for free and with limited ad breaks.

Yes, the site will probably gain more ads, but they are also creative. For instance, I went to watch an episode of my favorite show, 30 Rock, and the site suggested that I watch a video game trailer instead of the usual commercials. Because I have profile set up on there, it knows what kinds of things I like and thus can advertise better to me. So a win win situation emerges here because I do want to see the next Red Dead trailer and now I can watch my content commercials free. Brilliant!

Advertisers and brands need to make sure they have a sense of humor, too. Clearly, Hulu is not trying to be a website, its trying to be a television channel, but one that’s on demand at all times. It doesn’t hurt that they have a tongue and cheek attitude that is polished nicely and branded well.

So are they taking over the world? Well, Disney just signed on and even more content will be available. Hmmm... I wonder if Disney Board member Steve Jobs (aka Apple CEO) will make an announcement at MacWorld that a new Hulu app is coming out for the iPhone? Hulu will take the universe if that becomes true! Until then, get over to Hulu.com and watch some great movies or shows. Otherwise, they may come to you....

Sorry for the delay here, I just completed my move to East Boston! Now that I’m a bit more settled and classes are practically over (one more final tomorrow!), it is time to focus once again on the search for a job. I would love to say career, but honestly, career oriented jobs are hard to come by lately.

Many companies I am applying to or read about are offering specialized roles, so as to help balance out their budgets. Temp-to-hire, Internship, Contract and Part-time positions are seemingly the norm in the Boston market. Should I be more open to moving to another market then? Perhaps, but after this move, I think I’ll wait things out a little longer. Besides, Boston in the summer? Love it!

I am fortunate enough that I have been in contact with a few places, but again, nothing is solidly career oriented. But will it help me in the long run? Absolutely! People in my age group tend to think in very short-term and see worthiness only in salary or benefits. If I like the work that I’m doing, that is chief to my happiness. Sure, we all need to get those internships or entry level jobs to gain experience, but also, to gain understanding of where we really want ourselves to end up at.

So, for now, I am here in Boston trying to find a job which will help me find my career. Hope I stay afloat until then though! Eek!

Tags: Creative jobs, Boston